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MB Data & Tech – Senior Analyst, Audience Insights – IPG Mediabrands – Los Angeles, CA

IPG Mediabrands in Los Angeles, CA


IPG Mediabrands

The Sr. Analyst will have responsibility for maintaining campaign performance metrics, evaluate and/or develop business process, and networking data eco-systems as it relates to defining, designing, and interpreting campaign results.

  • Perform scheduled and ad-hoc analytic assignments and projects in support of the Campaign Management, Client Services and executive management teams.
  • Provide creative and unique interpretations and insights to media performance through various perspectives – media partners, creative, client assets and people reached.
  • Complete and assist in media campaign reporting and analysis via performance dashboard.
  • Optimize and create opportunities through platforms, processes, data flow and pattern.
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MB Data & Tech – Senior Analyst, Audience Insights – IPG Mediabrands – Los Angeles, CA

IPG Mediabrands job in Los Angeles, CA