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Social Media/Photographer Specialist – Smuttynose Brewing – Finestkind Brewing, LLC – Hampton, NH

Finestkind Brewing, LLC in Hampton, NH


Finestkind Brewing, LLC

Social Media/Photographer Specialist

For more than two decades, our mission at Smuttynose Brewing Company has remained simple: to brew the best beer we can in a way we can be proud of. That includes honoring New England’s rich history of beer making, respecting our environment and playing an active role in our community. Under new leadership and ownership, Finestkind Brewing Company intends to do the same thing; make great beer, serve great food, host fun events and we need your help.

SUMMARY

New Hampshire’s original craft brewery is looking for a creative, enthusiastic Social Media/Photographer Specialist to join our Brand Development team. You will be working in a fast-paced and fun atmosphere responsible for the day-to-day strategy, monitoring and growth of the Smuttynose social media platforms. This role also requires photography skills in order to represent our company in a creative, unique, and clear way. You will act as the main point of communication with the Smuttynose consumer base through a variety of mediums. This position will report to the Director of Brand Development and work closely with the entire Smuttynose team to ensure that all content is on-brand and in-line with company and brand objectives. The ideal candidate should have a passion for social media, photography and beer.

DUTIES AND RESPONSIBILITIES
  • Support the company’s Vision, Mission and Values
  • Generate exciting and engaging content and execute social media strategy on Smuttynose social platforms (Twitter, Facebook, Instagram & YouTube etc. as applicable)
  • Conceptualize and create engaging campaigns to help tell the Smutty story and promote specific beers and programs
  • Source and post interesting and relevant content daily across social media channels
  • Manage social content calendar for all platforms
  • Identify, monitor, and educate the rest of the team on new tech trends and social media applications
  • Regularly monitor Smuttynose social media channels using monitoring and tracking tools to stay on top of questions and comments
  • Manage untappd handle with customer engagement and new beer releases
  • Drive community engagement on Smuttynose social platforms
  • Responsible for all photography and videography needs of the company
  • Upload photos daily
  • Create and edit elevated lay down and still life images with new textures, hardware and props for all social channels, including Instagram Stories and Snapchat
  • Create short form motion content such as stop motion videos, gifs, boomerangs, etc
  • Photograph all events
  • Create digital graphics and posters for on and off-site events
  • Track and report growth across all platforms
  • Deliver monthly reports across all channels
  • Review and evaluate post performance and audience response to drive future content and campaigns
  • Compare Smuttynose Brewing social performance against other craft competitors in the market
  • Present analysis and insight of social media campaigns and beer ranking websites to provide accurate snapshot of brand performance
POSITION/SKILLS REQUIREMENTS
  • Passion for craft beer is a MUST!
  • Professional social media experience and proficiency with scheduling and analytics tools such as Hootsuite, Facebook Ads Manager and Google Analytics
  • College level degree required; Experience in marketing, alcoholic beverages, communications, journalism a plus
  • Must have working knowledge of all major social media platforms, especially Facebook, Twitter, Snapchat, and YouTube
  • Proficiency in Microsoft Office, website management tools, and Google suite
  • Strong copywriting skills with high attention to detail
  • Ability to judge and source high-quality photography and above average cell-phone photography skills
  • Engages consistently with social media and employs a proactive understanding to emerging digital trends
  • Basic skills in Adobe suites package to create digital advertisements and event graphics
  • Excellent time management and organizational skills
  • Excellent decision making and problem-solving skills
  • Highly creative with an ability to thrive in a fast-paced, high volume environment while being proactive, solution-oriented, motivated and able to take initiative
  • Proven ability to work to strict deadlines
  • Must possess a flexible “can-do” attitude and enjoy working and collaborating with a team
  • Must be able to work flexible hours as needed, including evenings and weekends

Finestkind Brewing Company is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Finestkind is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Finestkind are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Finestkind will not tolerate discrimination or harassment based on any of these characteristics. Finestkind encourages applicants of all ages

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Social Media/Photographer Specialist – Smuttynose Brewing – Finestkind Brewing, LLC – Hampton, NH

Finestkind Brewing, LLC job in Hampton, NH