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Director, Paid Search – Freelance – Crossmedia – New York, NY

Crossmedia in New York, NY


Crossmedia

Contract
Job Description

Crossmedia is Hiring!


Position | Marketplace Director – Search (FREELANCE)

Crossmedia is a growing communications planning and media services agency. We run a 100% transparent media practice ensuring objectivity and neutrality across all our buys. We’re looking for a Director to join our Marketplace Media team in freelance role, with a possibilty of moving to full time. Paid Search is the focus but experience in Paid Social and Programmatic is highly desirable.

The ideal candidate will have:

6+ years of hands on experience in the strategy, execution & optimization of digital media campaigns with a focus in SEM.

  • Experience working in Google AdWords, Bing ads, DoubleClick (DCM/Dart Search) platforms and running a variety of media tactics within those platforms such as SEM, GDN, Retargeting, RLSA, Video and Shopping.
  • Leadership: including leading day to day client operations, management of internal teams, thought leadership and POV development. You know how to train and supervise internal teams ensuring best in class strategy and execution. You know how to communicate with clients verbally, in written form and have strong presentation skills.
  • Entrepreneurial attitude: You’re excited at the idea of building the agency with new tools, ideas and opportunities.

Cross channel integration: A passion for integrated strategy and execution, with a specific interest in learning paid social and programmatic digital (RTB, trading desks/DSP/DMP) strategies.

  • Additional experience with 3rd party digital ad tech such as adservers, site side analytics, DMPs, PMDs and/or multi-touch attribution is a plus.
  • Not required but desirable is experience in paid social media – ability to interpret overall social performance and paid campaign performance (within and beyond KPIs of social platforms). Strong point of view regarding paid social best practices. Hands on experience working in social platforms natively (Facebook/IG, Twitter, Pinterest, Linkedin, Snapchat) and within PMD technology for paid social media
  • You’re diligent and disciplined, but you’re also comfortable in a casual and collaborative environment where the strictest policy revolves around having burgers every Friday. Most importantly, you’re truly passionate about advertising and enjoy both teaching and learning about the wonderful world of paid search and digital media.

For a peek inside, check us out at www.xmedia.com or at facebook.com/crossmediany

Thank you!


About Crossmedia

Crossmedia is an independent, communications planning and media services agency with offices in New York, Philadelphia, Los Angeles, Düsseldorf, Hamburg, Berlin and London. We treat every touchpoint as an opportunity to connect with consumers and if that connection doesn’t exist, we build it. We work closely with our clients and creative agency partners to develop engaging and measurable holistic communications plans. Our client roster spans a variety of categories and includes brands such as New Era, US Bank, GNC, Home Away, White Castle, The Hartford, Nordstrom Rack, Jägermeister and more.

Qualifications

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Additional Information

All your information will be kept confidential according to EEO guidelines.

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Director, Paid Search – Freelance – Crossmedia – New York, NY

Crossmedia job in New York, NY